types of applicant tracking systems unveiled


Choosing the Right Types of Applicant Tracking Systems: The Ultimate Guide to Private and White Label Solutions

August 31, 2023

Kiran Kazim

Kiran Kazim

Content Writer

Are you navigating through the vast forest of recruitment technology, hoping to find the perfect solution to simplify your hiring process? You need to understand the different types of Applicant Tracking Systems (ATS) that lie ahead.

Think of these ATS options as two distinct paths leading you toward your destination: private label and white label. Launch into this adventure with us as we shed light on the hidden trails of private label vs. white label ATS, providing you with the knowledge and tools necessary to ensure a safe and efficient hiring expedition.

This post will expose the secrets surrounding private-label and white-label applicant tracking systems, offering clear definitions along with an exploration of their unique characteristics. By examining the primary distinctions, we will help you understand which path is best suited for your specific needs.

Buckle your boots and prepare to take off on a transformative journey through the applicant tracking system types!

Why Knowing Various Types of Applicant Tracking Systems is Crucial for Modern Recruitment

Two women discussing the various types of applicant tracking systems

You need to understand the applicant tracking system landscape and the different types available in order to make informed decisions that will empower your business's recruitment efforts. The market offers various types of applicant tracking systems, each with its own unique features and advantages.

By familiarizing yourself with these different types of applicant tracking systems, you can choose the one that best suits your organization's needs. One popular type is the white-label ATS, which allows businesses to customize and brand the software as their own. This means that you can personalize the ATS to match your company's visual identity, creating a seamless experience for both candidates and internal users.

Another type is private label ATS, which provides similar customization options but typically involves a more extensive level of branding. With a private label ATS, you have complete control over every aspect of the software, from its appearance to its functionalities. Essentially, it allows you to create a fully branded recruitment platform tailored specifically for your business.

Private vs. White Label ATS: Which Tracking System Fits Your Brand?

Woman discussing the various types of applicant tracking systems

An Applicant Tracking System (ATS) is no longer just a 'nice-to-have' but a cornerstone of effective hiring. Yet, not all ATS solutions are created equal. The choice between a white label and private label ATS can significantly impact a business's brand identity, budget, and overall hiring efficiency. Diving into the distinctions between these two options is more than an exercise in semantics—it's about aligning your recruitment strategy with your brand's vision.

White Label ATS Uncovered: Maximizing Your Recruitment Strategy

Alright, let's demystify the realm of White Label ATS without any further ado. At its core, a White Label ATS is an applicant tracking system designed for businesses wanting a touch of personal flair. Consider it an empty slate, prepared to showcase your company's branding, logo, and unique domain.

By adopting a white-label solution, the software seamlessly aligns with your brand, creating the perception of a bespoke ATS developed in-house. This tailored approach ensures not only a unified branding experience but also a streamlined and professional interface for both your candidates and the recruitment team.

To further understand the key features and characteristics of a White Label ATS, let's take a look at the following table:

BrandingCustomize the interface with your company logo, colors, and domain name.
User InterfaceCreate an intuitive and user-friendly interface tailored to your specific needs.
Reporting & AnalyticsAccess comprehensive data on recruitment metrics to track performance and make informed decisions.
Integration CapabilitiesSeamlessly integrate with other HR tools or systems for a streamlined recruitment process.

Despite its numerous advantages, it's important to consider some potential drawbacks of using a White Label ATS. Customization may require additional time and resources initially, especially if you have specific requirements or complex workflows. Additionally, ongoing maintenance and updates may be necessary to ensure compatibility with evolving technology trends.

With a solid understanding of what makes up a white-label ATS, you're now ready to explore its counterpart - private-label ATS - which offers different benefits for businesses seeking customizable recruitment solutions.

Beyond Off-The-Shelf: Why Private Label ATS Might Be Your Hiring Game-Changer

Let's now delve into the world of private-label ATS and explore its unique advantages for businesses seeking customizable recruitment solutions. A private label ATS is a fully branded and customized applicant tracking system that allows businesses to have complete control over the look, feel, and functionality of their recruitment platform.

With a private label ATS, you can customize every aspect of your hiring process, from the job listings and application forms to the email templates and candidate communications. This level of customization not only enhances your brand identity but also creates a seamless experience for both candidates and internal stakeholders.

One of the key advantages of a private label ATS is its ability to integrate with other software systems seamlessly. Whether you use HRIS software or third-party assessment tools, a private-label ATS can be easily integrated with these systems to streamline your entire recruitment process.

Additionally, a private label ATS offers advanced reporting capabilities that allow you to track key metrics such as time-to-hire, source effectiveness, and cost-per-hire. These insights enable data-driven decision-making and help optimize your recruiting efforts.

By choosing a private label ATS, you gain full control over your recruitment platform while enjoying the benefits of customization, integration capabilities, and robust reporting functionalities.

White Label or Private Label ATS? Navigating the Key Differences

An image of a woman debating about the various types of applicant tracking systems

To better understand the key differences between white label and private label ATS, you should know that according to a resource shared, white label ATS is an off-the-shelf product that can be rebranded with your company's logo and colors, while private label ATS is a fully customizable solution built from scratch to align with your brand identity.

With a white-label ATS, you get a ready-made system that can be quickly implemented and branded to match your company's visual identity. This option is ideal for businesses looking for a cost-effective solution without compromising on functionality.

Key Advantages

  • Quick Implementation: It’s ready-made, meaning you can deploy it swiftly.
  • Cost-Effective: Ideal for companies looking for affordability without skimping on essential features.
  • Brand Consistency: Easily rebrand it to maintain a cohesive company image across all platforms.
  • Scalability: Built to grow with your business, adapting to increasing recruitment demands without extensive overhauls.

On the other hand, a private label ATS offers complete customization capabilities, allowing you to tailor every aspect of the system to meet your unique requirements. This level of flexibility enables seamless integration with existing systems and workflows while maintaining consistency across your brand.

Key Advantages

  • Full Customization: Modify every feature to meet your precise needs.
  • Seamless Integration: It melds effortlessly with your existing systems and workflows.
  • Consistency: Your branding remains undiluted and unmistakably you.

Factors to Mull Over

  • Customization Needs: If you're after a particular branding flair or complete control over user interactions, a private label ATS might be your best bet.
  • Budget & Timeframe: White-label solutions often win in the affordability and speed department. But remember, they might have limitations when it comes to customizing.
  • Futureproofing: Looking ahead? If growth or changing requirements are on the horizon, a private-label ATS is more malleable, easily adapting to your evolving needs.

In essence, the journey between choosing a white label or private label ATS hinges on your business's unique demands, budget, and vision for the future.

Picking Your ATS Match: What to Weigh in White vs. Private Label Choices

working space

When considering the choice between white label and private label ATS, businesses must carefully evaluate their specific needs and goals to ensure a recruitment tech solution that aligns with their unique requirements.

One of the key factors to consider is branding. If maintaining a consistent brand image is important for your business, then a white-label ATS may be the right choice. With a white-label ATS, you can customize the platform with your own branding elements, such as logos, colors, and fonts, giving it a seamless integration with your company's website and overall brand identity.

Another factor to consider is control over features and functionality. A private label ATS provides businesses with greater control over customization options compared to a white label ATS. With a private label ATS, you have the ability to modify or add new features according to your specific needs. This level of flexibility allows you to tailor the system exactly how you want it, ensuring that it meets all of your unique requirements.

Considering these factors will help businesses make an informed decision when choosing between white-label and private-label ATS solutions. By evaluating their branding needs and desired level of customization, businesses can select an applicant tracking system that not only meets their current requirements but also has the potential for future scalability as their organization grows.

Concluding Thoughts

Navigating the realm of applicant tracking systems, it becomes evident that there isn't a one-size-fits-all. Whether you lean towards the quick setup of a white-label ATS or the tailored perfection of a private-label solution, the choice should resonate with your brand's heartbeat. So, remember that your ATS isn't just a tool – it's a reflection of your style and commitment to making your mark.

Are you looking for an ATS that matches your company's brand and grows with it?

You came to the right place!

EVA-REC is a top-rated recruiting software that helps companies build skillful workforces and hire top talent at scale. Allowing them to find and hire the people they can depend on. EVA-REC’s world-class features ramp up team collaboration, automate the hiring process, streamline communication, eliminate admin tasks, create a memorable hiring experience, and help you make the right hires every time.

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Recruit better, faster, and fairer

Join hundreds of recruiting teams who increased their hiring success and recruited winning teams with Elevatus.

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Kiran Kazim

Kiran Kazim

Recruit better, faster, and fairer

Join hundreds of recruiting teams who increased their hiring success and recruited winning teams with Elevatus.

Request a demo