Digital Marketing Executive Job Description

Looking for a Digital Marketing Executive?

Use this Digital Marketing Executive job description template and post it on your career page or online job boards to attract the perfect candidate for this role.

In essence, Digital Marketing Executives are in charge of planning, implementing, and managing the digital marketing strategy of the company. They also execute all aspects related to social media outreach, SEO optimization, brand building, direct campaigns, and more. In addition, they’re responsible for guiding and training the digital marketers under their wing.

An inventive Digital Marketing Executive has a strong grasp of current marketing strategies and is able to seamlessly carry out digital marketing campaigns – from conception to execution. If you want to attract a talented and creative Digital Marketing Executive, that best suits your needs – you should craft an accurate and concise Digital Marketing Executive job description.

This Digital Marketing Executive job description sample includes the list of the most important responsibilities and requirements essential for this role. You can also customize it and tailor it to meet your company’s needs. Use it to save time, attract top talent and hire the best candidate!

Job Brief

Our company is searching for a skillful and innovative Digital Marketing Executive to join our team.
As a Digital Marketing Executive you will play a big role in the development, implementation, and optimization of our Marketing initiatives and efforts. Where you will be responsible for promoting our company’s products and services across a wide variety of channels.

You’ll also contribute to driving excellent digital marketing strategies that are well aligned with our company’s goals and objectives. To succeed in this role, you must have a knack for marketing and technology. You should be familiar with new trends and technologies occurring in the digital world. In addition, the perfect candidate is someone who is both innovative and spontaneous and can seamlessly come up with creative ideas that strengthen our marketing positions.

If you live and breathe digital marketing, and if this challenging role is something that you are looking for – send in your application right away! We’d like to meet you.

Digital Marketing Executive job description responsibilities

• Build, plan and implement the overall digital marketing strategy, including SEO/SEM, marketing database, email, social media, and more.
• Design, build and oversee our social media presence.
• Brainstorm new and creative growth strategies.
• Manage and enhance online content through SEO and Google Analytics.
• Collaborate with internal teams to create landing pages and enhance the user experience.
• Build an engaging and converting inbound marketing plan.
• Stay up to date with the industry’s latest technology and best practices.
• Oversee all the social media accounts for the company.
• Monitor and keep an eye out on competition and provide suggestions for improvements.
• Motivate, train, and guide the digital marketing team.
• Thoroughly measure and report the performance of all digital marketing campaigns, and assess them against ROI and KPIs.

Digital Marketing Executive job description requirements

• [X] years of experience working as a Digital Marketing Executive or comparable role.
• BS/MS degree in Marketing or related field.
• Great experience in optimizing landing pages and user funnels.
• Excellent and hands-on experience with SEO/SEM, Google Analytics, and CRM software.
• Proficient in setting up and optimizing Google Adwords campaigns.
• Working knowledge of HTML, CSS, and JavaScript development and constraints.
• Demonstrable experience with A/B and multivariate experiments.
• Exceptional attention to detail.
• Great communication and critical thinking skills.

Did you find this Digital Marketing Executive job description helpful? Assist your HR team with the resources they need to source, attract and recruit top talent, seamlessly. For more job descriptions and HR resources, check out our awesome HR resources blog, where you will find a vast range of useful advice, tips, and resources for you and your HR team! Would you like to see how our award-winning recruitment software can help you hire the best Digital Marketing Executive in less time? Book a demo here and get to see our recruitment software in action!

Author