Simple Guide to Hiring a Marketing Person Through Recruiting Solutions

Let’s play a little game. Assume that you’re an employer with magical powers, and you’re looking for an awesome marketer to join your team and take your Marketing initiatives up a notch. Perhaps this marketer writes exceptionally engaging copy, whips up spectacular campaigns, and can come up with creative ideas right off the bat. This marketer is not just good. You want this marketer to be phenomenally great. Now imagine that someone strides into your office, pitching how recruiting solutions can help you source, find, and recruit that marketer to your team. Just like that.

Well, that ‘’person’’ is us, and we’re here to guide you on how to hire a marketing rock star for your company through recruiting solutions.

Write a compelling and engaging job description

We know you’re probably in a rush to find an awesome marketer to join your team, but take a moment to cobble together the key pieces of your job description. Bear in mind that great marketers have a knack for innovation, so they can sniff out a creative job description with their eyes closed. So be sure to write one taking in mind the company’s values, the core responsibilities of the job, the work environment, and the career path. First, start with a great job opener and make it about the candidate. Such as “Ready to raise your game? As an up-and-coming Marketing Specialist, who’s a master of all things marketing and ready to elevate our Marketing department’s initiatives.” But what about the job’s requirements and responsibilities? How can you make sure that you’re writing the most relevant and accurate points? Well, this is where recruiting solutions got you covered! For example, recruiting solutions like our hiring platform can help you write accurate and relevant job descriptions that attract top talent with ease. Through the job title alone, such recruiting solutions can automatically autofill the skills section based on emerging jobs and up-to-date job requirements in the marketplace. Therefore, allowing you to post accurate job posts that will help you attract the best marketers for the job. Our pro tip? To entice innovative marketers to join, be creative in different ways. You can always opt to add an engaging video to your job description that showcases your work environment and tells candidates more about the position!

Post your job opening in the right places

If you want to hire a marketing rock star, you need to make sure you’re looking for them in the right places. At the end of the day, you want to find the right candidates that match the exact skills that you’re looking for. So you need to search for marketers in specific categories, tools, or expertise. But don’t panic just yet. Recruiting solutions can help! If you want to recruit an amazing marketing expert, you need to advertise your marketing jobs on the right job boards, where marketers hang out. Recruiting solutions can help you advertise your vacancy across various renowned, niche, general, and geographical job boards with a single click. For example, recruiting solutions like EVA-REC can help you post your jobs on 2,000+ job boards and save time sourcing the right candidates. It enables you to increase visibility, tap into a larger pool of talent, and gain the candidate traction you’re looking for. Not sure what are the best job boards? Through recruiting solutions, you can receive channel recommendations based on the job requirements. All you’ve got to do is simply select the region, channel type, job category, industry, and job title. Afterward, you’ll instantly get a list of channels that meet your sourcing needs. This way, you’ll make sure that you’re targeting the most effective job boards for your marketing job role. And with a more focused approach, you’ll also reduce the hassle of manually searching for the best job boards!

Use AI to filter and parse through resumes

If you’re a manager who’s looking for a marketing wizard, you know that weeding out top talent from a pile of resumes is no walk in the park. In fact, research even says that only 2% of candidates make it to the interview stage. Which means, that pre-qualifying candidates efficiently is a crucial step that we cannot over-emphasize. Luckily, recruiting solutions can help you parse and sift through resumes to separate the best candidates from the least fit – in a matter of seconds. For instance, an ATS like EVA-REC can help you search and filter through thousands of resumes and narrow down candidates with ease. All you have to do is simply drag and drop these resumes, and the hiring platform will automatically create a profile for each candidate. You’ll then notice that all the candidates’ information will be immediately parsed from their resumes! Not only that, but you can search for resumes by using specific keywords and the hiring platform will immediately filter and show you the candidates that meet your requirements. And for the cherry on top, you can quickly match these resumes with pre-existing job posts or job descriptions that you have. So with one simple drag-and-drop into EVA-REC, your offline candidate database becomes fully accessible, searchable, and shareable with your team. With no data entry required.

Assess candidates through video interviews using recruiting solutions

After writing compelling job descriptions and posting your job on the right job boards, you’ll start seeing your pipeline filled with qualified candidates. Before you get too excited though, you need to assess and interview them. Is your awesome on-paper candidate, awesome in reality too? Here’s how recruiting solutions can help. Recruiting solutions like video interviewing software help you assess, evaluate, and develop top talent through video assessment interviews. These video assessment interviews allow you to unravel and test the competencies and skillsets that are required for the job. Where you can ask candidates an assortment of technical, behavioral, and situational interview questions – that they can answer through a one-way video interview. So if you’re looking to hire a great marketer, try to focus on asking them questions related to the following:

• Ask them how they can use SEO will help your website rank higher in search engines such as Google and increase traffic to your website.
• Ask them what measures they take to create and kick-start marketing campaigns that convert and yield the best results.
• Ask them to pitch your company, as if you were buying the product/service.
• Ask them about the digital channels and tools they would use to spearhead successful marketing campaigns

As soon as the candidate submit their answers, recruiting solutions like EVA-SSESS will help you evaluate them and rank them from highest to lowest fit to shortlist them in a fraction of time.

Keeping it short

Winning enterprises, organizations, and brands choose to recruit top marketers who know how to reach information-hungry clients who have pressing needs. And they can only do that through the help of world-class recruiting solutions. Hiring the right marketing people for your company will help you seamlessly establish your presence in the space you’re working in, drive exponential sales, and feed more revenue into your business. Which means, you’ve got to get it right from the first time. Looking for a simple, easy, and affordable recruiting solution to help with that? Say no more! EVA-REC is an award-winning ATS that automates and improves the hiring process through next-generation AI technology. Small businesses to industry leaders rely on EVA-REC to find and hire the people they can depend on. With EVA-REC’s world-class features, companies can seamlessly ramp up team collaboration, streamline the hiring process, and create an immersive experience for recruiters and candidates alike. Ready to see EVA-REC in action? Book a free demo today!

Author