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Your company’s needs, priorities and strategy vary based on the size, age, location and industry you’re operating in. But there’s one thing that all companies have in common: the need for a hiring platform.
But stop us if this sounds familiar. At this stage, your small business is debating on whether to leverage a hiring platform or not. You might ask yourself questions like:
Is it worth the price? Will we use it often? Does the team need endless hours – that we don’t have – on training?
You might be hesistant, and that’s completely normal. But are the tools you’re using efficient or designed for hiring? While spreadsheets are awesome for accounting, they aren’t exactly cut for HR.
You want to hire exceptional talent for your small business? You can do that with a hiring platform. You want to streamline the recruitment process? You can do that with a hiring platform.
In this blog post, we’ll show you why you need a hiring platform and the awesome ways it can bring those star candidates into your company. Minus the hassle.
Creates a hiring process that actually works
Now is the best time for small businesses to get strategic with hiring. Today, the tools and technology you need to excel at hiring are far more affordable and available than ever before. Before, HR software used to be something you install, and later on resent. Not only would it be complicated to use, but it would also be accessed at the office only.
But today, new generation hiring platforms are no longer tied to your desktop. You can set it up on various devices and start hiring on the go. A hiring platform helps you manage the hiring process as simple as changing your bio on Twitter. It helps you parse resumes, organize candidates, automate communication, fill talent pools fast and save your recruiting dollars.
Not only will it help you create a hiring process that works, but it takes the data-entry out of your hiring process, cures the admin headache, and leaves you with more time to focus on the important stuff.
Helps you craft a spectacular employer brand
Every company has an employer brand. It’s really just another word for reputation. An employer brand is more than just lifting a “We’re hiring!” sign. Candidates want to see what your company is all about. They want to look inside your company.
The truth is you don’t have to spend big bucks like Pepsi or Nestle to market your employer brand. Nor does it have to be done on television. You just need a hiring platform like EVA-REC.
A hiring platform helps you create an awesome career page that acts as your shop window. The great news is; you don’t even need to hire a bunch of developers to do it for you. You can do it all on your own.
With this branded career page, you can easily attract the right candidates by providing a real sense of your work environment. And we’re not just talking about posting pictures of your pinball machine. Candidates want to see your perks and benefits, value proposition, and what you have to offer.
Our tip? Ditch the stock photos and use authentic pictures of your team instead. Add awesome videos that give a sense of personality and introduce your company to prospect candidates. Keep in mind, these videos don’t need to resemble a Warner Bros film production, they just need to offer an authentic peek behind the curtain of your company.
Enables you to find top-notch employees
One of the most common frustrations we see amongst small businesses, is not hearing back from candidates. But that’s probably because the hiring process is too long and dull. Or, maybe the job descriptions didn’t grip their attention enough from the start.
So to find the best employees for your company, you have to look in the right places. Perhaps you’ll want to play hide and seek with candidates like Apple, and hide your job ads in random pages on your site.
Or, you can use 2,000+ job boards on our hiring platform, EVA-REC. This way, you can seamlessly get your positions filled faster, all while posting your jobs at the right place, and in front of the right people.
Also, if you’re not sure where to post your jobs at, then don’t worry. Our hiring platform can offer some great channel recommendations based on the job requirements. All you’ve got to do is simply select the region, channel type, job category, industry and job title. Afterwards, you’ll instantly get a list of channels that meet your sourcing needs.
But beware! Don’t post your job vacancies at the very end of the week. By the beginning of the next week they’ll be late news. Post them at a time where candidates are most active.
Eases the sourcing and headhunting process, forever
Let’s be real, as great as advertising could be, it does have its limits. And sometimes, it doesn’t provide you with enough leads. Which will most likely leave you looking for passive candidates you rejected in the past, or candidates who aren’t actively looking for a job.
There are many hiring platforms out there that have wonderful candidate search tools. These tools scour the web to find resumes, contact information, or professional profiles that meet your hiring needs. They gather data from numerous sources and organize them into one profile per candidate. These tools are great for recruiters who are looking for a candidate with specific skillsets, academic and professional background.
Or, you can leverage a hiring platform that is powered by AI, and use it to source candidates. The AI deeply analyzes the keywords, job description, industry, and location to suggest the right candidates. This tool is best used when you don’t have the expertise to perform a Boolean search, or you’re limited in time and not sure where to look for new hires.
Personalizes the candidate experience
Much of your emphasis in the hiring process might go into hiring top notch candidates. But regrettably, less thought is given to what it’s like to apply for a job at your company. In recruiting circles, that’s called the candidate experience. And all too often it’s not too great. This strings along a few concerns. First, a bad candidate experience won’t have candidates try again in the future. Second, many of them will tell their friends not to bother either.
And no sensible business – small or big – can afford that.
So here’s what a hiring platform can do about that.
A hiring platform gives respect to the candidates’ time. It enables recruiters to communicate and update candidates in real-time. Such as through automated and personalized follow up emails.
To prevent a bad candidate experience from tarnishing your employer brand, don’t let candidates wait for more than two days for a simple response. In short: follow up early and often.
Also, our pro tip for this one: communicate with candidates from an actual human email address. Nothing spells disinterest like a generic rejection or job offer email. And be sure to include specific details about the candidate such as their name or experience. Remember these notes when drafting your email templates on the hiring platform.
Puts you in control of the entire process
Once upon a time recruiters had little to no control over the hiring process. Perhaps you once had an old-school recruiting software that was super expensive and super complicated. You had to install it and be trained on it. And well, predictably, your entire team hated it.
Modern hiring platforms are different, though. They put you in the driver’s seat and let you take control of the process. Where you can manage (with your fellow teammates) pipelines, track candidates, build shortlists, schedule interviews, and make great hires – all at your own pace. A hiring platform is a tool that you and your entire team will love to use. In turn, it translates into better hiring which is the core focus for every small business that is thriving to grow.
Helps you measure the recruiting process
One of the biggest drawbacks in recruitment is when all is done and hired – but you have no data or records to learn from.
What worked and what didn’t?
Without the right tools or resources, it’s nearly impossible to extract full value from the hiring process. A hiring platform gives you a bird’s eye view of your processes and gives you a permanent record of every hire. It unlocks the chance for you to learn and improve the process with advanced analytics. With your own personalized dashboard, you can spot where your bottlenecks are, which hiring managers need help, which positions need your urgent attention, and what are your best sources of hires.
With a full suite of automated reports such as time to hire and candidate sources – you can get your most common recruiting questions answered, before you even ask.
As a small business, a hiring platform is your best shot at digitizing the recruitment process from A to Z. Not only will a hiring platform help you achieve maximum results, but it will also help you design a fun, interactive, and engaging experience for both candidates and recruiters alike.
Looking for a powerful hiring platform? Look no further. EVA-REC is an end-to-end hiring platform that helps small businesses to corporate giants build skillful workforces and hire top talent at scale. It offers AI features that are fully customizable and create a rich and immersive hiring experience. Start your 14-day free trial today, and let the results speak for themselves.